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MISSION

A sip of tea reveals the nature of self

 

VALUES

WELLNESS INTEGRATION INFINITY

WELLNESS: Unite body, mind and Soul

INTEGRATION: It's not just a higher self integration; it's also an integration of worldwide cultures

INFINITY: You are connected to everything in the world; you are everything in the world

 

 

BRAND INTRODUCTION

J·ing, as a representative of the oriental tea culture, tea healing heart as the concept of multi-dimensional service brand.


Tea as the core carrier, to provide multi-dimensional service experience, Focusing on the body and mental health to provide consumers with comfortable service products.


BRAND STORY

With the pressures of today's fast-developing society, perhaps invisible stress affects our physical and mental health.


Shield yourself from the external noise, have a deep dialogue with yourself and listen to your inner voice. In the atmosphere of tea, quietly feel a state of enlightenment and realise the perfect blend of self and nature. Enjoy the moment, live in the moment. Jing is born from the heart, through the physical, mood and spiritual situations, achieving the incorporation of three situations.


Three meanings of J·ing, the physically ,emotionally consciously become oneness.

J·ing, the same pronunciation Jìng, which means a mirror, to see and understand oneself through multidimensionality and the realm connection to the Self.

It also has the same pronunciation Jìng meaning of stillness / quiet, solitude, a person in a calm, empty state of power brings infinite possibilities.

A sip of tea reveals the nature of Self is the mission of J·ing. Tea and Zen have become part of the tea culture. The shape of the Jing is a combination of the Qin Dynasty unification seal script,and the Zen pattern of the floating belt, which is the meaning of the flying sky realm, elegant and symmetrical, containing the aroma vibes of tea, and the pinyin part is designed by using representative Chinese characters of the structure of writing .The spacing symbol means slow down,to feel and to taste .

From ancient times to the present, China as the representative of the Oriental culture, through tea as a carrier to spread the beauty of mood and culture to the world.


J·ing, no borders, no criticism, is integration, is infinite.

 

VISION

Finding Self 

 


理念

品一口茶 返璞归真

价值观

健康 融合 无限

健康:寻求身体、思想和精神的统一

融合: 不仅是高我的融合,也是世界文化的融合

无限: 你与世界上的一切相连,你就是世界万物

品牌介绍

境,以东方茶文化为代表,以茶愈心的多维服务品牌。

以茶作为核心载体,提供多维度服务体验,关注身心灵健康为提供消费者舒适的服务产品。

 

品牌故事

在今天快速发展的社会的压力下,或许无形的压力影响了我们的身心灵健康。


屏蔽外界喧嚣,与自己深度对话,聆听内心的声音。在茶香中,静感一悟境,实现自我与自然的完美交融。享受当下,活在当下。境由心生,通过品茶的物境,情境而产生的意境,实现三境合一。


境的三层含义,物境,情境,意境成一境。


境,同音有镜的含义,是指如同一面镜子,通过多维度和连接本我的境界看清了解自己。


同音也有静的含义,安静地独处,一个人在平静,空境的状态下带来的力量有无限的可能性。


“品一口茶 返璞归真”是境的理念。茶与禅成了茶文化的一部分,境的造型由秦朝时期统一文字的篆书和禅学纹样飘带造型结合而成,飞天空境之意,优雅平衡,蕴含茶香气息,其拼音部分则运用了具有代表性的汉字书写结构设计而成。间隔符号是指停下来,品一品。


从古至今,以中国为代表的东方文化,通过以茶为载体向世界传播其意境之美文化之美。


境,无国界,无批判,有融合,有无限。


愿景

找到自己